The
blogosphere is a big and busy world with over 100 million blogs and
growing. How do you attract visitors to your blog? Follow these
simple tips to drive traffic to your blog.
1. Write Well and Write Often
Frequently
updating your blog with useful content is the first step to building
your blog's audience. The content you write is what will keep readers
coming back for more. Make sure you have something meaningful to say
to them and say it often to maintain their interest and keep them
loyal.
Furthermore,
post frequently to increase the number of chances you have for your
blog's content to be noticed by search engines such as Google
or Technorati.
2. Submit Your Blog to Search Engines
Get
on the radar screen for the popular search engines such as Google and
Yahoo! by
submitting
your blog's URL to them. Most search engines provide a 'Submit'
link (or something similar) to notify the search engine of your new
blog, so those search engines will crawl it and include your pages in
their results.
It's
important to understand that simply submitting your blog to search
engines doesn't mean your pages will appear at the top of a Google
search results screen, but at least your blog will be included and
will have the chance of being picked up by a search engine.
3. Use and Update Your Blogroll
By
adding links to sites you like in your blogroll,
the owners of those blogs will find your blog and will be likely to
add a reciprocal link in their blogrolls. It's an easy way to get the
link to your blog in front of many readers on other blogs. The hope
is that some of those readers will click on the link to your blog on
the other blogs' blogrolls and find your content interesting and
enjoyable turning them into loyal readers.
4. Harness the Power of Comments
Commenting
is a simple and essential tool to increase your blog's traffic.
First, respond to comments left on your blog to show your readers
that you value their opinions and draw them into a two-way
conversation. This will increase reader loyalty.
Second,
leave comments on other blogs to drive new traffic. Make sure you
leave your blog's URL
in your comment, so you create a link back to your own blog. Many
people will read the comments left on a blog post. If they read a
particularly interesting comment, they are highly likely to click on
the link to visit the commentor's website. It's important to make
sure you leave meaningful comments that are likely to invite people
to click on your link to read more.
5. Syndicate Your Blog's Content with an RSS Feed
Setting
up an RSS
feed button on your blog makes it easy for your loyal readers to
not just read your blog but also know when you publish new content.
6. Use Links and Trackbacks
Links
are one of the most powerful parts of your blog. Not only are links
noticed by search engines, but they also act as a tap on the shoulder
to other bloggers who can easily identify who is linking to their
sites. Linking helps to get you noticed by other bloggers who are
likely to investigate the sites that are linking to them. This may
lead them to become new readers of your blog or to add links to your
blog from theirs.
You
can take links to other blogs a step further by leaving a trackback
on the other blog to let them know you've linked to them. Blogs that
allow trackbacks will include a link back to your blog in the
comments section of the post that you originally linked to. People do
click on trackback links!
7. Tag Your Posts
It
takes a few extra seconds to add tags
to each of your blog posts, but it's worth the time in terms of the
additional traffic tags can drive to your blog. Tags (like links) are
easily noticed by search engines. They're also key to helping readers
find your blog when they perform searches on popular blog search
engines such as Technorati.
8. Submit Your Posts to Social Bookmarking Sites
Taking
the time to submit your best posts to social
bookmarking sites such as Digg,
StumbleUpon,
Reddit and more
can be a simple way to quickly boost traffic to your blog.
9. Remember Search Engine Optimization
When
you write your blog posts and pages, remember to optimize your pages
for search engines to find them. Include relevant keywords and links
but don't overload your posts with too many relevant keywords or
completely irrelevant keywords. Doing so can be considered spamming
and could have negative results such as your blog being removed from
Google's search entirely.
10. Don't Forget Images
Images
don't just make your blog look pretty, they also help people find you
in search engine listings. People often use the image search options
offered by Google, Yahoo! and other search engines, and naming your
images with search engine optimization in mind can easily boost your
traffic.
It's appropriate time to make a few plans for the future and it is time to be happy.
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