Dear friends now this articles about Banners Broker Campaigns my previous post about Banners Broker Overview if you are not read this click here first & get idea about Banners Brokers Overview then read this.
If
you’ve been following the sequence of these lessons, you’ll
understand the whole concept of how banners broker works and what
they give you in return for purchasing advertising from them.
In
this lesson, we’re going to learn what to do with the advertising
impressions you have bought.
Although
you primarily got into this business because you wanted to make
money, you still have an added benefit you can utilize. This benefit
is the item you bought.
You
didn’t think you bought yourself the ability to multiply an
investment did you?
All
you did was buy a product. The product you bought was – Advertising
Impressions.
The
fact that you make money, is separate to this purchase and yet also
beneficial. Taking an overall look, you’re benefiting from the
rented panels and you’re also benefiting from your primary purchase
which is your ability to display your own banner ads across the net
(advertising anything you want).
Of
course, if you’re going to be advertising using a banner ad, you
need to have a banner ad already made (or use one provided by banners
broker). If you don’t have one made, get on the case, or get
someone to make it for you for $5 from fiverr.com.
You
will also need to have a website you want to advertise.When people
see your banner ad and then click on it, they should be transported
to the website you want to advertise.
You
can either direct people to your own website or send them to a
website for whom you are an affiliate for. This way, if they buy
anything, you’ll get a commission.
The
third option is to direct the visitors to your banners broker site
through your affiliate link. You’ll find your affiliate link within
the banners broker members area. If you choose this option, you’ll
find banners already created for you when you go through the
advertising campaign setup process. If anyone ends up joining banners
broker as an advertiser or a publisher or as an agent, you will
receive some benefit from that. We will discuss this benefit in a
later lesson.
If
you have your banner and website ready, you can now go through the
process I am about to outline to set up your banners
broker campaign.
A campaign is
the actual advertising process and has nothing to do with the making
money side of things. It refers purely to the advertising
impressions you bought.
There
are two steps in managing your advertising impressions.
- Getting Impressions
- Setting up the campaign
The
first step is to log into your back office and click on Campaigns
>> Impression Bank.
This will show you how many impressions you currently have in your
bank. You should see 1000 impressions in there.
You
may be asking yourself why you have only 1000 impressions in your
bank instead of the amount you really purchased. The answer is, you
need to collect your purchased impressions from a different place and
transfer them into this bank. The 1000 you see in the bank are
complimentary, courtesy of banners broker. They give them to you free
when you purchase a package.
So
how do you go about collecting the rest of your purchased impressions
and transfer them into this impression bank?
Follow
this process…
Go
to Manage
Inventory >> View Panels.
When
you do this, you’ll be taken to a page which will display your
yellow panel. Don’t worry about panels for now. We’ll discuss
this in detail later.
For
now, all you need to do is look towards the bottom of the panel and
you’ll see a button namedGet
Impression.
Click
that button and you’ll see a certain amount of impressions
transferred to your bank account.
After
you’ve done that, click on another color and do the same thing.
Keep doing this all the way up to the color of the package you
bought.
So
if you bought the green package, you would collect impressions from
the yellow, purple, blue and green panels.
Once
you have collected the impressions from each of these panels, go back
and visit your impression bank at Campaigns
>> Impression Bank.
You’ll now find that it has been loaded with the amount of
impressions you have purchased according to your package plus 1000
complimentary impressions.
For
example, if you purchased the red package, you are due to receive
121,000 impressions. After you collect all the impressions using the
process above, you will find 122,000 impressions in your impression
bank – 121,000 from your purchase and 1000 complimentary
impressions.
The
next step is to set up your campaign so you can start advertising
your business using these 122,000 advertising impressions.
Go
to Campaigns
>> Manage Impressions
The
first thing you’ll notice is the legend at the top which says:
- “BBC” is your Banners Broker Campaign.
- “C1K” is your Complimentary 1000 Impressions Campaign.
- Campaigns currently take 48 hours to begin.
- Only 3 campaigns will be running at the same time.
If
your campaign is marked with BBC or C1K,
it indicates what type of impressions you will be using up. You can
use your complimentary impressions (C1K) or your purchased
impressions (BBC) for a campaign.
You
can only run 3 campaigns at any one time, meaning you can drive
traffic to 3 different websites (using banner ads).
Don’t
expect your campaigns to start immediately. It takes some time for
the banners broker staff to activate your campaigns.
Lets
go through the campaign setup process…
Hopefully,
you are still at: Campaigns
>> Manage Impressions
Click
on the big Add
New Campaign button
and you will see the following screen…
It’s
fairly self explanatory but here are some guidelines to completing
the form.
- Give your campaign a name, which may indicate the site or product you are promoting.
- Choose the category of the website you are trying to promote by selecting an option from the drop-down list.
- Input how many impressions you would like to be used up for this campaign. Test with a small amount first to see if that banner attracts people.
- Enter the website you want to drive traffic to with your banner.
- Select whether you want to target people by country or city.
- Choose the countries/cities you would like to target from the left pane and add them to the right pane.
Click
the Next button
to proceed to the next page. The next page will look like this:
Here,
simply select a size of banner you’d like to upload and then click
the “Add/Modify” link (hidden behind that drop-down list).
Then
you’ll be asked to upload your banner through that same page.
Upload it and click Save. Then wait 5 minutes for your banner to show
up.
You
can do this step as long as you have a banner ad prepared beforehand.
If you don’t, wait until you do.
That’s
it. Your campaign will start within a couple of days.
So
far, you have taken advantage of the item you actually paid for and
you have made use of one
of the two benefits.
Now,
we’re going to move on to talk about the other side of the business
and that is making money through packages and panels.
Although
you have a basic idea of what a package is (since you bought one),
we’ll begin by talking a bit more about packages so you understand
the whole picture.
My next article about Banners
Broker Packages
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